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The COVID-19 outbreak brought about an anxiety-ridden climate throughout the world. How can an industry that makes a living selling experiences and emotions thrive in such an environment? In this article, we will explore the post-COVID hotel experience through the wide array of emotions hospitality is built upon.
Since its creation, Airbnb has been used to shake things up in the hotel market. But what happens when a pandemic disrupts the disrupter? This article analyzes how the...
As travel slowly begins to recover, a renewed hospitality market is emerging. Most notably, travellers’ behaviour has been drastically affected by the pandemic, which is bound to impact the way hotels envision their acquisition strategy for years to come. Properly handling this radical shift in the market is no small task and will require hotels to demonstrate both long-term foresight and impeccable execution to thrive.
